One solution—for all the ways you sell
Sterling Multi-Channel Selling benefits your company and all the ways you sell—Web, call center, store, and field sales. It creates a consistent, unified buying experience and hides complexity from end users. Business owners can manage product and pricing data and use it to publish an online catalog that helps customers and partners find, compare, configure, and purchase the right products and services.
Sterling Multi-Channel Selling allows you to present a unique buying experience for your prospects, customers, and partners through personalized merchandising, marketing, and retention programs. It lets them easily locate, configure, and purchase the products and services that meet their needs. And it orchestrates product and service fulfillment across global supply chains.
Sterling Multi-Channel Selling includes these integrated solutions:
Sterling Catalog and Offer Management – Aggregates products from multiple vendors into a single catalog and gives you full control over product pricing and catalog updates. With Sterling Catalog and Offer Management you can easily and quickly create and administer complex offers—all available through the various ways you reach your users.
Sterling Configure, Price, Quote – Guides prospects, customers, partners, and internal users through the process of finding, configuring, and ordering complex products and services in a Web-based, self-service environment.
Sterling Order Management – Aggregates orders from multiple channels to create a single view of demand, inventory, and supply across complex, global networks. It allows you to capture, distribute, and fulfill orders from multiple sources and sales channels.
Sterling Catalog and Offer Management, Sterling Configure, Price, Quote, and Sterling Order Management can be utilized across multiple selling channels—Web, call center, store, and field sales.
Here’s what you gain with Multi-Channel Selling:
Increase revenues by expanding business-to-business and business-to-consumer sales channels with:
- Enable companies to provide customers and partners with a personalized and branded buying experience across all channels.
- Allow better targeted products and services to increase up-sell and cross-sell of complementary items.
- Leverage interactions with customers and partners to make dynamic, instant offer decisions to better target promotions and increase revenue.
Improve business responsiveness by quickly managing the online selling of products and services in response to market dynamics:
- Make customer behaviors and purchase history actionable for marketing purposes.
- Allow business users to easily add or change product and service offerings in response to market segment, target market, and competitive activities.
Reduce costs by automating the sales process.
- Automated quoting streamlines and automates the sales process.
- Reduce the cost and time to manage complex configurable products, services, and bundled offerings.
- Supports your various communication channels—Web, field sales, stores, and call center.
More information
Sterling Multi-Channel Selling Solution Overview
